Monday, March 31, 2008
Do you remember Lestoil? Perhaps the cleaning solution made an impression on me because I knew it was made in Holyoke, MA, in a factory on Main Street that had a giant bottle sculpture out front.
As a kid I was always impressed when I discovered products that were made something I knew. I was thrilled whenever Tom Terrific would exclaim, " Holy-oke, Massachusetts, Manfred!" to Manfred the Wonder Dog.
Last year at the Hadley Flea market I picked up a little promotional children's book produced in 1958 and written and illustrated by one Virginia Flint Kuniholm. There's no price on the book so obviously it was a give-away of some sort. the back cover reads "This Lestoil book has washable covers – merely wipe with Lestoil and a damp cloth."
Inside are three animal tails in which baby animals save the day by washing something or themselves with Lestoil.
Lestoil is still being made, although I haven't seen it on store shelves in a while. Apparently Clorox just bought the cleaner from Proctor & Gamble, which wanted to get rid of "nonstrategic brands." It's considered suitable for general cleaning and floors. On their Web site, it says nothing about laundry, puppies or igloos.
© 2008 by Gordon Michael Dobbs